Archive | VRMUK

Lose Data and you go to Jail

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Interesting article in Computing today.Lord Erroll is proposing an amendment to the Data Protection Act which covers data controllers in the public sector. "Data controllers need to wake up to the importance of personal data, whether in the public or private sector," he said. The amendments mean tough penalties for losing or trading in data.If […]

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VRM – Time to act rather than talk.

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David Cohen reports on a meeting presenting new start-ups in Colorado. One of these is FAVRM.Sean Loving (founder of Skyetek, which has raised $20 in venture funding) showed off Favorite VRM. Doc Searls came up with the concept of VRM which is the inverse of Customer Relationship Management (CRM). The idea is to turn CRM […]

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VRM a reality in 2008?

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The VRMhub meeting last Tuesday began defining the needs and wants for this emerging market. See Rich Marr’s report.‘Write once – use many’ was high on the ‘need’ list allowing an individuals approved suppliers to access, for example; my current address details or my anonymous insurance requirements. The benefit to the individual is convenience, an […]

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